Lift Life Foundation

One of the most rewarding things I have ever been a part of is Bodybuilding.com’s non profit, The Lift Life Foundation. Myself, and a very small team, executed the complete overhaul of four underfunded high school weight rooms across the United States.

Not only did I help manage nominations, donations, fundraisers, the website, social channels and all things marketing, but I also helped design the artwork to outfit them with extreme school spirit and custom character. We held incredible relationships with the schools and world wide partners, all while having our talented digital production team of bodybuilding.com following along documenting the journey. Check out the full documentaries to better understand the mission and to see some amazing transformations.

Fulton High School

Michele Clark High School

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Photography Direction